The IT services industry is at a beautiful crossroad, transposing its technical capabilities to gain in value and stature across industries. Innovative products and solutions that contribute towards enterprise value are quickly replacing bread-and-butter IT services. Perhaps, an even more exciting transformation is sweeping through LatAm, in particular, Mexico. Mexico is a rising star in making its global mark as an economic and business powerhouse, while marking its territory in some key industries, namely manufacturing and services. Softtek plays an integral role in both these key market forces that propels us. The opportunity lies in translating our strengths to best capitalize on recognized opportunities.
Our biggest asset, without question, is our people. We have a rare combination of those with telescopic vision of market opportunities and those with astounding technical skills and abilities. In the months and years to come, we have the onus on us to bring together our faculties to maximize both results and returns. Our advantages are 1: our clear technical edge and influence, 2: our knowledge of this changing market, and 3: recognized market demands across LatAm and Mexico. Innovation, both in terms of how we serve our customers and how we morph ourselves into a more receptive entity, will define our ability to translate our advantages to market success.In terms of profiting from LatAm’s expected growth, we have a clear advantage. For over 30 years, Softtek has grown in size, market reach, and technical capacities. We are regarded in Mexico and in many parts of LatAm as the only nearshore option. Our opportunity here embodies integrating our success with the rest of the region. Softtek can emerge stronger and bolder by associating with major industries and corporations, and embedding its growth and prospects with the rest of LatAm and Mexico.
What’s very important for us, as a company, is to believe that we will be the global market leader in key solution offerings. While our core business may always entail services, we broaden our abilities and invest in developing complete market specific solutions. In other words, we deliver on solutions that include services, applications, products, innovation, thought-leadership, and other programs. We adopt, deploy, and dominate on a holistic view of select enterprise operations. In other words, we enhance on our existing capabilities to develop and unfold innovative market oriented business solutions.
